Preconference Programs: Marketing and Innovation Institute

Saturday, March 13 – Sunday, March 14

The Marketing and Innovation Institute provides the tools you need to respond to a complex and changing marketplace and improve outcomes for your clients as well as your bottom line. Join us for a senior executive boot camp on the best practices in strategic planning, marketing, costing, and more. Featuring Harvard Business School-style case studies by leaders in the human service industry, this is THE executive development program for organizations that want to achieve breakthrough service in a redefined post-recession marketplace. An information-rich curriculum features new behavioral health market models, successful marketing ideas and channels, the key to winning RFPs, revenue boosting and diversification opportunities, legislative advocacy as a key component of strategic planning, and much more.  

Fee: $650 (National Council members); $795 (Nonmembers); add the conference for just $500.
Register NOW.