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Marketing & Branding: Lessons From the Rest of Healthcare

MARKETING & BRANDING: LESSONS FROM THE REST OF HEALTHCARE

Preconference University:
Thought Leader Session with Ragan Communications CEO Mark Ragan and Duff Media Partners President Jim Ylisela:
  • The Power of Marketing in the Age of Instant Information
Workshops:
  • Mental Health First Aid: Your Marketing Ace
  • Social Media 101 and the Big Bad HIPAA Wolf
  • How Good Leaders Become Great Communicators
  • Three Simple and Low-cost Ways to Market Yourself
  • Using Video to Tell Your Story
  • Writing About Mental Health: What the Public Will Read
Lunch and Learn:
  • The Value of Branding in Healthcare: Why Your Organization Needs It
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