Profit with Purpose: A Learning Community for Exploring a Private Practice Subsidiary

Is a Private Practice Subsidiary Right for Your Organization?

Get the clarity, tools, and expert guidance to make a confident, strategic decision that benefits your community and your bottom line.

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Behavioral health organizations are under unprecedented financial pressure. With funding increasingly at risk, the organizations that will thrive are those that proactively explore new revenue models, without compromising their mission or the communities they serve.

Profit with Purpose is a structured, six-week learning community designed to help nonprofit behavioral health leaders rigorously evaluate whether launching a private practice subsidiary is the right move for their organization.

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The Stakes Have Never Been Higher

Funding and eligibility dynamics tied to H.R.1 are creating real operational pressure for safety net providers. When coverage and reimbursement become less predictable, clinics need practical ways to future-proof their mission. Diversifying revenue, expanding payer mix and building service models that can sustain access and quality are key.

But pursuing a major shift can feel risky and overwhelming.

What if you could get the clarity and confidence you need in just six weeks?

Join the National Council for Mental Wellbeing and Behavioral Health Strategy as we help your leadership team:

• Build a structured readiness assessment grounded in your organization’s reality​​.
• Develop a defensible point of view you can take to your board​.
• Pressure-test your assumptions early to avoid costly missteps​.
• Work together to align on strategy, eliminate internal silos between finance, operations and clinical leadership, and create shared ownership of the decision.​

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Practical Outputs You Can Act On Immediately

In just six weeks, you’ll create tangible, decision-ready tools, including:​

A Readiness Scorecard and alignment insights

A working 1-month and 12-month pro forma​

A feasibility plan grounded in your organization’s context​​

A clear go/no-go decision pathway

Materials to support board alignment and approval​

Certificate of Completion

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Built for Your Leadership Team

This program is designed for nonprofit community behavioral health organizations that are actively exploring or interested in exploring revenue diversification strategies. This includes Certified Community Behavioral Health Clinics (CCBHCs), community mental health centers and multi-site nonprofit behavioral health providers.​

We recommend bringing a cross-functional leadership team of three executive leaders, such as:

• CEO / Executive Director — the strategic decision-maker​
• CFO / Finance Leader — for financial viability and pro forma ownership​
• COO / Operations Leader — for implementation feasibility​
• Strategy / Business Development Leader — for growth strategy, market opportunity and revenue model evaluation

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Learn From Leaders Who’ve Been There

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Learning Community Details

Investment

National Council Members	$10,000 per organization
Non-Members	$14,000 per organization

Optional Add-on: A 3-session 1:1 consulting package with Linda Rosenberg is available for an additional $1,500. Save $300 when you bundle the consulting package with your learning community registration.​

Format

• Six weekly interactive, 1-hour virtual sessions

Timeline

• Registration deadline: Sept. 1
• Learning community dates: Tuesdays at 1 p.m. ET
  • Sept. 15, 22, 29 and Oct. 6, 13, 20

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Still Deciding? Start Here

Join us for a free, 1-hour information session on July 22, 1 p.m. ET, to hear an overview of the program, meet the facilitators and get your questions answered. Register to join!

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Take the Next Step Toward Sustainable Impact

The behavioral health organizations that achieve long-term sustainability will be the ones that explored their options now.  

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Profit with Purpose is a program of the National Council for Mental Wellbeing, offered in partnership with Behavioral Health Strategy.