The National Council for Mental Wellbeing, in partnership with the Centers for Disease Control and Prevention (CDC), the Ad Council and Shatterproof, is inspiring millions to “Start With Hope” in a national public service advertisement (PSA) campaign. This vital new effort aims to deliver a message of hope to those living with substance use disorders (SUDs), as well as those at risk of developing a SUD, with a focus on reaching Black and Hispanic/Latinx populations, empowering them to start their journeys to wellbeing and recovery by learning about harm reduction strategies and treatment resources.
Developed in both English and Spanish, the campaign websites StartWithHope.com and ComienzaConEsperanza.com equip audiences to assess personal needs, understand treatment options and harm reduction practices and find culturally responsive support and treatment options that will work best for them.
Watch the PSAs
Start With Hope features real people sharing their stories about how they changed their relationship with substances and are on their continued journey toward recovery.
Meet Ariel
Meet Joseph
Meet Ale
View the entire playlist of videos.
Ways to Support the Campaign
- Share the campaign sites, StartWithHope.com and ComienzaConEsperanza.com.
- View the Partner Toolkit.
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This project is supported by the Centers for Disease Control and Prevention (CDC) of the U.S. Department of Health and Human Services (HHS) as part of a financial assistance award totaling $2,000,000 with 100% funded by CDC/HHS. The contents are those of the author(s) and do not necessarily represent the official views of, nor an endorsement by, CDC/HHS or the U.S. Government.